The Top 100 Most Loved Charity Brands 2021

Who is winning the hearts of UK charity supporters?

Savanta's latest report reveals the UK’s most loved charity brands - with performance rankings from across all major categories – animal welfare, healthcare, children & families, social justice, international aid, environmental protection, disability, armed forces, and mental health. 

The consumer insight is drawn from the opinions of some 60,000 consumers, through BrandVue Charities - Savanta’s market intelligence platform - the largest, most comprehensive brand and audience tracking engine in the market.

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"This analysis provides a clear roadmap for building a loved and differentiated brand."