Public Omnibus

Access insights into the perceptions, attitudes, and behaviour of the general public:

Savanta's Public Omnibus runs every Friday across both the UK and US markets at an industry low price-point, starting from £200 per question.

The omnibus has a guaranteed sample size of 2,000 and is nationally representative by over 10 key demographics, including age, gender, region, and ethnicity.

Inform your decision making:

  • Message testing and comms evaluation
  • Product/ proposition testing
  • Track public awareness, perceptions and behaviours
  • Crisis management
  • Generate PR and media coverage


Deliverables

  • Weekly data file - questions cut by 11 key demographics
  • Weekly PowerPoint summaries - headline key insights summary