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Insights from our Digital Ad Performance tests will inform:

 

Where to focus your digital media spend

How your creative will be viewed across platforms

Understanding creative concepts’ impact on your brand

 

Break through the clutter

On average, people spend more than 3 hours per day on their phones. This provides advertisers a lot of opportunity for consumers to be exposed to their brands.
The IAB stated “Digital advertising effectiveness research is a critical component of the marketing ecosystem, used to validate the efficacy of campaigns and as a tool for both creative and placement optimization.” 

Therefore, we have created a product to help you develop effective content and plan digital spending to gain the most ROI.
 
 

Let us help you stand out

With our Digital Ad Performance tests, we can help you get the most out of your digital marketing. Your target audience will go through a simulated online experience that is both user-friendly and realistic – so you can feel confident with the data the tests provide. These quick simulations will give you an early campaign read without paid impressions, allowing you to gain insights on how effective the ad and media platforms are for your brand.

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Creative Concept Optimization

Test your digital creative on multiple platforms to determine which delivers the best breakthrough opportunity, and which provides the greatest increase in brand awareness and perceptions.

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Digital Spend Optimization

Test your digital creative across multiple platforms to determine which one delivers the best marketing performance for your brand.

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Savanta is the intelligence business that helps companies to make better decisions.

Savanta Group
Limited

Registered in Scotland
(SC 281 352)

Registered Address: 3
Melville Street,
Edinburgh, EH3 7PE